Now that Americans' eyes have finally been opened to the threat of global warming and the important impact that deforestation has on the whole delicate ecological balance, can we please stop producing millions of copies of Yellow Pages that no one uses anymore? I vote that we get to opt in. If we can't live without a copy, then we get to sign up to have our own personal copy delivered. Frankly, I haven't opened a yellow pages in a couple of years. I let my fingers do the walking in cyberspace where I can find businesses close to me, maps to get there, check out the companies' websites and read independent reviews about them. And surely savvy businesses have already flown the coop, after questionning their media spend on such an antiquated piece.

I think I will start the 'No More Yellow Pages' registry, similar to the 'Do Not Call' registry. Let's start getting serious about saving the trees.

Gillian Parrillo
The Sacramento Executive